Airbnb
People tend to travel less to tropical islands, such as Aruba, during the Winter time. They typically travel to tropical islands during the Spring & Summertime. Objective: Create illustrations for their website to advertise Aruba during the Winter time. I used summer colors to appeal and motivate people to escape the dreary winter and go to Aruba. The campaign is based around Aruba and creating valuable life moments through exploring the island and mother nature. This is a conceptual project.*